Mica Nava, Andrew Blake, Iain Macrury, Barry Richards

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Studies in Advertising and Consumption

• Format: ePub

Produktbeschreibung

Buy This Book is an important contribution to the history and understanding of consumption and advertising. This book brings together an outstanding collection of writing on the study of advertising, consumer practices and the future directions of research. Advertising and Consumption constitutes an invaluable resource for researchers, teachers and students. The essays are based on new textual and ethnographic research and engage with existing theoretical and historical work to form a volume which is a challenging companion to studies in this field.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 368
• Erscheinungstermin: 5. November 2013
• Englisch
• ISBN-13: 9781136181795
• Artikelnr.: 40043004

Autorenporträt

Mica Nava, Andrew Blake, Iain MacRury, Barry Richards

Inhaltsangabe

Roberta Astroff
Colin Campbell
Monica Bernold
Andrea Ellmeier
Joanne Entwistle
Pasi Falk
Steven Kline
Reina Lewis
Celia Lury
Frank Mort
Sean Nixon
Stephanie O'Donohoe
Katrina Rolley
Don Slater
Kim Christian Schroder
Mike Smee
Barbara Usherwood
Alan Warde
Andrew Wernick