Erica Hallebone, Jan Priest

Business and Management Research (eBook, PDF)

Paradigms and Practices

• Format: PDF

Produktbeschreibung

Business and Management Research combines the philosophy and practicalities of research into one accessible volume. 3 popular approaches are demonstrated through case studies and reliable mental models, providing readers with applied knowledge - a crucial advantage when undertaking high profile projects.

Key Features:
- Detailed graphics, life-cycle illustrations and 'helicopter' treatment of key ideas make this the ideal starting point to a research project
- Case studies demonstrate the concepts and methodologies of research
- Strong focus on methodology, a central aspect of successful research design

Produktdetails

• Verlag: Bloomsbury UK
• Seitenzahl: 252
• Erscheinungstermin: 16. September 2017
• Englisch
• ISBN-13: 9781137110787
• Artikelnr.: 47897887

Autorenporträt

Dr. Erica Hallebone is a Professorial Fellow in the Graduate School of Business at RMIT University, Melbourne, Australia.