Lawrence Harte, Drew Becker

Book Pre-Launch Marketing (eBook, ePUB)

• Format: ePub

Produktbeschreibung

This book teaches you how to create promotional media and do marketing and book pre-sale activities before publishing your book. Book authoring can take a long time, authors may not know what or how to promote, and wrong promotion can waste time and result in social backlash. Book authors can do pre-launch marketing to earn book pre-sales and other money, rapidly get publicity and credibility, and to find and insert additional media into their book.

During the pre-launch marketing process, Authors can make new connections with experts and book buyers, get review feedback for book updating, and use lists and other media to achieve #1 best seller status on Amazon and other retailers.

With this book, you get access to 100+ guides, ready to edit templates, and examples from successful book pre-launch marketing campaigns.

After reading this book, you will be able to:

- Do Promotion Before Publishing Your Book

- Identify Effective Book Marketing Topics & Channels

- Create Promotional Media Posts Using Templates (supplied)

- Write Effective Book Descriptions

- Create & Use Book Promotion & Marketing Materials

- Earn Revenues from Book Pre-Sales & Sponsorships

- Use Marketing Activities to get #1 Best Seller Status

Chapter 1 - Book Pre-Launch Marketing - Pre-launch marketing benefits, key processes and steps, and ways to be more successful in less time.

Chapter 2 - Book Pre-Launch Management - Organizing your book pre-launch activities by creating a plan, task list, contact list, and other documents.

Chapter 3 - Book Launch Research - How to find and review competitive books & materials, invite and talk to potential readers, and use research activities and materials in your marketing materials.

Chapter 4 - Promotional Media - Ways to create effective descriptions, images, and media items and profiles that can be discovered or shared with potential reviewers, contributors, and buyers.

Chapter 5 - Media Channels - How to setup media services and profiles that allow you to be discovered by or reach and influence potential customers.

Chapter 6 - Media Posts - how to create and publish messages that contain discoverable and motivational content.

Chapter 7 - Marketing Campaigns - 20+ successful pre-launch marketing campaigns and how to do them.

Appendix 1 - Book Pre-Launch Marketing resources including sample plans, templates, and other media items along with instructions and sample materials.

Appendix 2 - Book Pre-Launch Marketing guides for key types of promotion projects such as book cover design contests, buyer (reader) journey interviews, book sponsorships, and 20+ others.

Appendix 3 - Book Pre-Launch Marketing Tips - 30+ success tactics and proven processes along with steps and sample templates.

Appendix 4 - Book Pre-Launch Marketing Checklist - A sample one page sheet that contains 60+ key steps for book pre-launch marketing.

Appendix 5 - Contributions - How to submit successful tips, resources, and other media to update this book and its companion course.

Appendix 6 - Book Marketing Directory - 60+ lists of resources, tools, and services that help Book Launch Marketing.

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Produktdetails

• Verlag: LearnQIC
• Erscheinungstermin: 4. September 2020
• Englisch
• ISBN-13: 9781932813821
• Artikelnr.: 60119278

Autorenporträt

Lawrence Harte is a tech media expert, book and magazine publisher, and author of 118+ books as of 2020. He has sold 310,000+ books worldwide and has set up and tested 100+ ways to promote and sell books ranging from traditional book distribution to customized branded books. He has run specialty retail bookstores at 90+ trade shows and conferences worldwide. As a magazine publisher and conference organizer, he has promoted books to email and mailing lists. He has developed creative ways to earn revenue from books including selling reference resource links inside the books, creating company and event-branded versions, licensed eBook versions, and others.