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This important book provides the first overview of the role that behavioural economics can play in tackling the most pernicious health issues we face today. Each chapter discusses the core theoretical concepts while synthesizing what research has shown us so far. Covering a range of key topics, from the prevention of HIV and the promotion of exercise to the cessation of smoking and adherence to medication in chronic conditions, it is the first collection to consolidate how this dynamic field can inform our health-related behaviours. It will be essential reading for students and researchers in…mehr

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Produktbeschreibung
This important book provides the first overview of the role that behavioural economics can play in tackling the most pernicious health issues we face today. Each chapter discusses the core theoretical concepts while synthesizing what research has shown us so far. Covering a range of key topics, from the prevention of HIV and the promotion of exercise to the cessation of smoking and adherence to medication in chronic conditions, it is the first collection to consolidate how this dynamic field can inform our health-related behaviours. It will be essential reading for students and researchers in psychology and economics, as well as policy makers and practitioners working in public health.


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Autorenporträt
Yaniv Hanoch is Professor of Decision Science in the School of Psychology, University of Plymouth, UK. Professor Hanoch is interested in the intersection between decision science, health economics, and psychology. His research interests include consumer decision making (especially with regard to health insurance), communicating (health) risk information, medical decision making, offenders¿ decision making and risk taking, and life-span changes in risk taking. He is currently serving as an associate editor of the Journal of Behavioral and Experimental Economics. Andrew J. Barnes is Assistant Professor in the Department of Health Behavior and Policy at the Virginia Commonwealth University School of Medicine, Research Associate of Massey Cancer Center, and affiliate faculty in the Center for the Study of Tobacco Products. His training is in health policy and economics and his research interests include applying behavioral economics to health policies, particularly in the areas of substance use and health insurance. Dr. Barnes is the co-author of the book Healthcare Systems in Transition: United States of America. Thomas Rice is Professor in the Department of Health Policy and Management, UCLA Fielding School of Public Health, with a joint appointment in Public Policy. He is a health economist who has studied national health care systems, competition and regulation, behavioral economics, physicians¿ economic behavior, health insurance, and the Medicare program. The fourth edition of his book, The Economics of Health Reconsidered, was published in 2016. He led a team of researchers that wrote a book published in 2013 about the U.S. health care system, for the European Observatory on Health Systems and Policies. Dr. Rice served as editor of the journal, Medical Care Research and Review, from 1994 to 2000.