Graham Shaw

Art of Business Communication, The (eBook, ePUB)

How to use pictures, charts and graphs to make your business message stick

• Format: ePub

Produktbeschreibung

Whether it's in emails, documents, presentations, meetings or tweets, we're all being bombarded by millions of words every day. So, how do you make your message stand out and stick amongst all this chatter?

The answer is simple - just get visual!

With a straightforward doodle or a quick illustration you'll revolutionise how your message impacts your audience. And The Art of Business Communication will show you how to do it.

Can't draw? No Picasso? No problem! You'll be amazed at how easy it is to add a simple yet powerful visual dimension to any message or business communication so that all your ideas, presentations, documents and meetings are brought to life and make a meaningful and memorable impact.

Everything becomes easier to say, problems are explained and solved in a flash and the complex quickly becomes clear.

So, to make your point and make it matter - make it visual.

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Produktdetails

• Verlag: Pearson HigherEducation
• Seitenzahl: 208
• Erscheinungstermin: 10. November 2014
• Englisch
• ISBN-13: 9781292017204
• Artikelnr.: 41835973

Autorenporträt

Graham Shaw founded Vision Learning in 1995, specialising in helping people to develop a range of practical skills around the art of communication. Working with some of the biggest names in business like BBC, BP, BA, Glaxo Smithkline, PWC, Proctor and Gamble, Siemens and Orange, he is an international conference presenter and trainer and has helped thousands of people to develop the professional skills required to make convincing presentations.

Inhaltsangabe

1.    Why Visual Works
2.    Building Your Drawing Skills
3.    How to Think in Pictures
4.    Communicating With Drawings
5.    The Power of Two Visuals
6.    Making Key Messages Memorable
7.    Metaphors and Similes
8.    Business Models and Processes
9.    Bringing Graphs  and Charts to Life
10.  Brilliant Bullet Points
11.  Visual Mapping
12.  Your Visual Toolkit