Matthew Drake

Advances in Business, Operations, and Product Analytics (eBook, ePUB)

Cutting Edge Cases from Finance to Manufacturing to Healthcare

• Format: ePub

Produktbeschreibung

If you're seeking to master business analytics, case studies offer invaluable help: they expose you to the entire decision-making process, helping you practice an active role in both performing analysis and using its output to recommend optimal decisions. Now, drawing on his extensive teaching and consulting experience, Prof. Matthew Drake has created the ideal new casebook for all analytics students and practitioners.

Drake, author of the widely-praised Applied Business Analytics Casebook, now presents a collection of up-to-date cases that are longer and more detailed than those typically presented in undergraduate texts, but concise and focused enough to be taught in a single classroom session. Organized by analytical technique, Advances in Business, Operations, and Product Analytics covers:

• Descriptive analytics: descriptive statistics, sampling/inferential statistics, statistical quality control, and probability
• Predictive analytics: forecasting, demand managing, data and text mining
• Prescriptive analytics: optimization-based modeling, simulation-based modeling, decision analysis, and multi-criteria decision making
• Industry-specific analytics: HR and managerial analytics, financial analytics, and healthcare/life sciences

In addition to practitioners, this casebook will be especially valuable to students and faculty in undergraduate and masters' courses that cover topics in business analytics, and courses applying analytics to specific industries such as healthcare, or specific business functions such as marketing.

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Produktdetails

• Verlag: Pearson ITP
• Seitenzahl: 240
• Erscheinungstermin: 13. August 2015
• Englisch
• ISBN-13: 9780133975277
• Artikelnr.: 43688553

Autorenporträt

Matthew J. Drake, Ph.D., CFPIM, is an Associate Professor of Supply Chain Management in the Palumbo-Donahue School of Business at Duquesne University. Dr. Drake primarily teaches analytical courses in the Supply Chain Management program. He holds a B.S. in Business Administration from Duquesne University and an M.S. and Ph.D. in Industrial Engineering from the Georgia Institute of Technology. His first book, Global Supply Chain Management, was published by Business Expert Press in 2012. His case book, The Applied Business Analytics Casebook, was published by FT Press in 2014. Dr. Drake's research has been published in a number of leading journals, including Naval Research Logistics, the European Journal of Operational Research, Omega, the International Journal of Production Economics, OR Spectrum, the Journal of Business Ethics, and Science and Engineering Ethics. Several of his previous cases and teaching materials have been published in INFORMS Transactions on Education and Spreadsheets in Education.

Dr. Drake lives in suburban Pittsburgh, Pennsylvania, with his wife, Nicole, his daughters, Noelle and Maia, and his dog, Bismarck.