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* This value-priced guide by one of the Top 25 Most InfluentialWomen on the Web delivers 250 solutions, workarounds, tips, andannoyance-busters that Web designers won't find anywhere else* Offers 500 pages of insider techniques to improve workflow andefficiency, save development time and money, and increase searchengine rankings and site traffic, whether designers want to enhancean existing Web site or build a state-of-the-art site fromscratch* Covers topics such as HTML, XHTML, CSS, graphics andmultimedia, cell phone and PDA accessibility, content development,tools, usability, information…mehr
* This value-priced guide by one of the Top 25 Most InfluentialWomen on the Web delivers 250 solutions, workarounds, tips, andannoyance-busters that Web designers won't find anywhere else* Offers 500 pages of insider techniques to improve workflow andefficiency, save development time and money, and increase searchengine rankings and site traffic, whether designers want to enhancean existing Web site or build a state-of-the-art site fromscratch* Covers topics such as HTML, XHTML, CSS, graphics andmultimedia, cell phone and PDA accessibility, content development,tools, usability, information architecture, globalization, and siteredesign* Molly Holzschlag is a steering committee member of the WebStandards Project (WaSP) and spokesperson for the WorldOrganization of Webmasters, as well as a frequent lecturer atindustry conferences and the author of twenty-five previousbooks
In the world of Web design and development, Molly E.Holzschlag is one of the most vibrant and influential peoplearound. With over 30 Web development book titles to her credit,Molly is also a noted columnist, speaker, and educator.As a Steering Committee Member of the Web Standards Project (WaSP),Molly works along with a group of other dedicated Web developersand designers to promote open standards for the Web. She serves asan advisor and spokeswoman for the World Organization ofWebmasters. Molly speaks regularly at conferences in addition totteaching and developing curriculum for a number of colleges anduniversities, including the University of Phoenix, New SchoolUniversity, and Pima Community College.Many recognize Molly from her Column "IntegratedDesign." Which appeared in the much-missed Web TechniquesMagazine for three years, and from sister publicationWebreview.com, where Molly served as Executive Editor for ayear during the best of the San Francisco dot.com era. Molly hasbeen honored as one of the Top 25 Most Influential Women on theWeb. For more information about Molly, drop by at www.molly.com
Inhaltsangabe
Acknowledgments.Introduction.Part I: Tools, Planning, and Content.Chapter 1: Setting up a Master Toolbox.Chapter 2: Managing Your Web Project.Chapter 3: Architecting Your Information.Chapter 4: Making Sites Usable and Persuasive.Chapter 5: Creating and Managing Fantastic Content.Part II: HTML, XHTML, CSS, and Accessibility.Chapter 6: Crafting Pages with HTML.Chapter 7: Moving Ahead with XHTML.Chapter 8: Style Tips for Type and Design.Chapter 9: Laying Out Pages with CSS.Chapter 10: Adding Accessibility Features.Part III: Designing Sites for Long-Term Success.Chapter 11: Sophisticated Visual Design.Chapter 12: Spicing It Up with Dynamic Content .Chapter 13: Keeping Sites Fresh and Engaging.Chapter 14: Improving Site Ranking and Managing.Chapter 15: Dealing with Growth and Redesigns.Part IV: Appendixes.Appendix A: Demystifying Service Provision.Appendix B: Overview of Application and Database Technology.Appendix C: Helpful Reading, Web Sites, and Resources.Index.
Acknowledgments.Introduction.Part I: Tools, Planning, and Content.Chapter 1: Setting up a Master Toolbox.Chapter 2: Managing Your Web Project.Chapter 3: Architecting Your Information.Chapter 4: Making Sites Usable and Persuasive.Chapter 5: Creating and Managing Fantastic Content.Part II: HTML, XHTML, CSS, and Accessibility.Chapter 6: Crafting Pages with HTML.Chapter 7: Moving Ahead with XHTML.Chapter 8: Style Tips for Type and Design.Chapter 9: Laying Out Pages with CSS.Chapter 10: Adding Accessibility Features.Part III: Designing Sites for Long-Term Success.Chapter 11: Sophisticated Visual Design.Chapter 12: Spicing It Up with Dynamic Content .Chapter 13: Keeping Sites Fresh and Engaging.Chapter 14: Improving Site Ranking and Managing.Chapter 15: Dealing with Growth and Redesigns.Part IV: Appendixes.Appendix A: Demystifying Service Provision.Appendix B: Overview of Application and Database Technology.Appendix C: Helpful Reading, Web Sites, and Resources.Index.
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