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This is the ultimate guide for the entrepreneur or small business owner to help them form or run a small business. It is a very easy to read "How-To" guide that will lead the reader through all the steps needed to start and run their business.

Produktbeschreibung
This is the ultimate guide for the entrepreneur or small business owner to help them form or run a small business. It is a very easy to read "How-To" guide that will lead the reader through all the steps needed to start and run their business.
Autorenporträt
Thomas Greenbaum is a graduate of Lafayette College (BA) and Columbia University School of Business (MBA). He has taught for five years at NYU Stern Graduate School of Business and for one year at Sacred Heart University and two years at American University. He has also taught an adult education course for five years at Harvard University titled "Marketing Your Consulting Business". In addition he has guest lectured at Cornell, Columbia and UCON. He is the author of five books, three about Marketing Research, one about building a consulting business, and the original version of this book