WEconomy - Kielburger, Craig;Branson, Holly;Kielburger, Marc
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___100% of Author Royalties are being donated to charity in keeping with the belief that WEconomy can indeed change the world by empowering families in developing communicates to lift themselves out of poverty with the small business training these book sales are providing. Track your individual impact on a global scale with the specific code on your book's back cover at WE.org.
Your guide to 'Business with Benefits'... for All!
Purpose and profit are powerful human motivators. Combined, this power can change the world.
WEconomy is your guidebook to the greatest evolution in business…mehr

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Produktbeschreibung
___100% of Author Royalties are being donated to charity in keeping with the belief that WEconomy can indeed change the world by empowering families in developing communicates to lift themselves out of poverty with the small business training these book sales are providing. Track your individual impact on a global scale with the specific code on your book's back cover at WE.org.

Your guide to 'Business with Benefits'... for All!

Purpose and profit are powerful human motivators. Combined, this power can change the world.

WEconomy is your guidebook to the greatest evolution in business since the assembly line. Discover the secret to achieving purpose with profit in your career and company, all while driving positive impact.

Do you crave more meaning in your job? This book is your roadmap. Are you seeking to inspire employees? CEOs are discovering that purpose is the key to increasing productivity and retaining top performers. If you're in sales, unleash the power of purpose to inspire customers to be passionate brand ambassadors. If you are an aspiring social entrepreneur, learn how to massively scale your mission.

Get paid to change the world -- who wouldn't want to be the person doing that?

Uncover the methods of megastars like Oprah Winfrey, Earvin "Magic" Johnson, and Sir Richard Branson, who make the world a better place through purposeful--and highly successful--business strategies. The stellar authorial team share in candid detail, the setbacks and achievements they experienced building successful enterprises and charities--with purpose.

With the tips inside this book, you, your business, or your charity can:
_ Find a cause that drives you and your career goals to new heights
_ Create a job that you love and be celebrated by your peers, boss, and industry
_ Inspire brand fanatics to stay loyal to you, your company, and your cause
_ Add a halo to your product, grow your geographicreach, innovate for "the next big thing," engage Boomers to Gen Z, and much more!

This is your blueprint for living by your personal values, achieving career success, and changing the world. Purpose and profit are the greatest human motivators. This is the definitive roadmap for bringing the power of both forces together--achieving purpose with profit in your career, company, and changing the world. Do you crave more meaning in your job? This book will give you the roadmap. Are you seeking to inspire employees? CEOs are discovering that purpose is the secret to increasing productivity and retaining top workers. If you're in sales, unleash the power of purpose to inspire customers to be passionate brand ambassadors. Everyone wants more meaning. We all inherently know that purpose is powerful, but this is the ground-breaking book to unleashing the purpose within your career, company, and life goals. This book will show you how to profit with purpose, whether you're the one calling the shots or a junior employee looking to advance. Get paid to change the world - who wouldn't want to be the person doing that? Discover the methods of megastars like Oprah Winfrey, Earvin "Magic" Johnson, and Sir Richard Branson, who make the world a better place through purposeful--and highly profitable--business strategies. Go behind the scenes of real companies at the forefront of this watershed movement and learn from business leaders, entrepreneurs, celebrities, and aspiring influencers. The all-star authorial team shares in candid detail the setbacks and achievements they experienced building successful enterprises and charities that generate profits with purpose. With the tips inside, you or your business can: _ Find a cause that drives you and your career goals to new heights _ Create a job that you love, and be celebrated by your peers, boss, and industry _ Boost employee productivity and their love for the company and mission _ Inspire brand
Autorenporträt
CRAIG KIELBURGER Craig is a New York Times bestselling author who has written twelve books. He co-founded WE Charity, lifting more than one million people from poverty. He is an MBA graduate with 15 honorary doctorates. His purpose is helping others discover their purpose. Craig lives in Toronto with his wife Leysa and son Hilson. DR. HOLLY BRANSON Holly, after achieving medical and physiology degrees from University College London and working as a doctor, joined the Virgin Group's Leadership team, dedicating her time to her passions: people, culture, and purpose. She is Chair of Virgin Unite, a founder and trustee of Big Change and Co-Chair of WE Day UK. Holly lives in London with her husband Freddie Andrewes and their twins Etta and Artie. MARC KIELBURGER Marc is a syndicated colum-nist read by millions. He co- founded ME to WE Social Enterprise, engaging millions of customers to drive social change. He is a Harvard and Oxford graduate, and Rhodes Scholar. He believes that purpose-driven business will change the world. Marc lives in Toronto with his wife Roxanne and daughters Lily-Rose and Violette. Authors donate 100% of royalties to charity. Contact authors at WEconomy@we.org
Rezensionen
"revealing and purposeful" (Economia, April 2018)

"a collection of engaging case studies around the importance of embedding purpose at the core of business." (FTAdviser.com, April 2018)