Understanding the Born Global Firm, combines the many different theoretical perspectives on born globals that have been previously researched, providing a unified framework to connect the antecedents, types and outcomes of entrepreneurial activities pursued by such new ventures. A central case study of an international fashion firm which operates in over nine countries, runs through the text, highlighting the formation and success of born-globals and the importance of cultural competence.
Understanding the Born Global Firm, combines the many different theoretical perspectives on born globals that have been previously researched, providing a unified framework to connect the antecedents, types and outcomes of entrepreneurial activities pursued by such new ventures. A central case study of an international fashion firm which operates in over nine countries, runs through the text, highlighting the formation and success of born-globals and the importance of cultural competence.
Neri Karra is an Associate Professor in Entrepreneurship at IESEG University in France. She is also the founder of the Neri Karra luxury fashion brand.
Inhaltsangabe
Introduction 1. International Entrepreneurs: The Founding and Success of Born-Global Fashion Firm 1.1 International Ventures from the Start 1.2 International Entrepreneurship in Context 1.3 Theoretical Models and Emerging Research Questions 1.4 Methodology 1.5 The Research Site: An International Fashion Firm 1.6 Data Collection 1.7 Data Analysis 1.8 Neroli: A Case of International Entrepreneurship 1.9 Development of a Born-Global Firm 1.10 Learning from Neroli 1.11 Determinants of Founding in a Born-Global Fashion Firm 1.12 Success Factors in a Born-Global Fashion Firm 1.13 Conclusion 2. Building a Business on Ethnic Ties: A Study of the Effects of Ethnic Networks on Entrepreneurial Activities 2.1 Ethnicity and Ethnic Entrepreneurship 2.2 Methodology 2.3 Neroli: An Ethnic Entrepreneurial Network 2.4 Ethnic Ties and Their Limits to Growth 2.5 Ethnic Ties as Enabling New Venture Formation and Success 2.6 Ethnic Ties as Constraining the Network 3. Cross-Cultural Research as Autoethnography: The Challenge and Opportunity of Studying Your Own Culture in International Management 3.1 The Phenomenon of Autoethnography 3.2 Autoethnography and International Management 3.3 Autoethnographic Research in International Management Research 3.4 Strengths of Autoethnographic Research 3.5 Disadvantages of Autoethnographic Research 3.6 Conclusions 4. Appendix: Overall Contributions and Direction for Future Research
Introduction 1. International Entrepreneurs: The Founding and Success of Born-Global Fashion Firm 1.1 International Ventures from the Start 1.2 International Entrepreneurship in Context 1.3 Theoretical Models and Emerging Research Questions 1.4 Methodology 1.5 The Research Site: An International Fashion Firm 1.6 Data Collection 1.7 Data Analysis 1.8 Neroli: A Case of International Entrepreneurship 1.9 Development of a Born-Global Firm 1.10 Learning from Neroli 1.11 Determinants of Founding in a Born-Global Fashion Firm 1.12 Success Factors in a Born-Global Fashion Firm 1.13 Conclusion 2. Building a Business on Ethnic Ties: A Study of the Effects of Ethnic Networks on Entrepreneurial Activities 2.1 Ethnicity and Ethnic Entrepreneurship 2.2 Methodology 2.3 Neroli: An Ethnic Entrepreneurial Network 2.4 Ethnic Ties and Their Limits to Growth 2.5 Ethnic Ties as Enabling New Venture Formation and Success 2.6 Ethnic Ties as Constraining the Network 3. Cross-Cultural Research as Autoethnography: The Challenge and Opportunity of Studying Your Own Culture in International Management 3.1 The Phenomenon of Autoethnography 3.2 Autoethnography and International Management 3.3 Autoethnographic Research in International Management Research 3.4 Strengths of Autoethnographic Research 3.5 Disadvantages of Autoethnographic Research 3.6 Conclusions 4. Appendix: Overall Contributions and Direction for Future Research
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