Andy Valdar, Ian Morfett

Understanding Telecommunications Business

• Broschiertes Buch

Produktbeschreibung

Understanding Telecommunications Business provides a comprehensive introduction to the tools for analysing markets, constructing business cases and providing customer service with a specific reference to telecommunications.

Produktdetails

• Telecommunications
• Verlag: Institution of Engineering & Technology
• Seitenzahl: 440
• Erscheinungstermin: 30. September 2015
• Englisch
• Abmessung: 234mm x 157mm x 23mm
• Gewicht: 680g
• ISBN-13: 9781849197458
• ISBN-10: 1849197458
• Artikelnr.: 41100951

Autorenporträt

Andy Valdar has had a wide-ranging career in telecommunications, covering network planning, international standards, training, product management, regulation, and developing network strategy. After 30 years working for BT, including a 3-year secondment to the UN in India, he joined University College London in 1999 as a Visiting Professor and Course Director. He is currently an active participant in international conferences, a director on the Board of the Institute of Telecommunications Professionals (ITP) and Chairman of the Editorial Board for its Journal.

Inhaltsangabe

Chapter 1: Introduction to the telecommunications business
Chapter 2: Regulation
Chapter 3: Business strategy
Chapter 4: Corporate finance and governance
Chapter 5: Network economics
Chapter 6: Network strategy and planning
Chapter 7: Customers and marketing
Chapter 8: Product management
Chapter 9: Network and service operations
Chapter 10: People and organisational development
Appendix: Project management