This book has won the CHOICE Outstanding Academic Title award 2014. Since its launch in 2006, Twitter has evolved from a niche service to a mass phenomenon; it has become instrumental for everyday communication as well as for political debates, crisis communication, marketing, and cultural participation. But the basic idea behind it has stayed the same: users may post short messages (tweets) of up to 140 characters and follow the updates posted by other users. Drawing on the experience of leading international Twitter researchers from a variety of disciplines and contexts, this is the first…mehr
This book has won the CHOICE Outstanding Academic Title award 2014.
Since its launch in 2006, Twitter has evolved from a niche service to a mass phenomenon; it has become instrumental for everyday communication as well as for political debates, crisis communication, marketing, and cultural participation. But the basic idea behind it has stayed the same: users may post short messages (tweets) of up to 140 characters and follow the updates posted by other users. Drawing on the experience of leading international Twitter researchers from a variety of disciplines and contexts, this is the first book to document the various notions and concepts of Twitter communication, providing a detailed and comprehensive overview of current research into the uses of Twitter. It also presents methods for analyzing Twitter data and outlines their practical application in different research contexts.
Contents: Jan-Hinrik Schmidt: Twitter and the Rise of Personal Publics - Axel Bruns/Hallvard Moe: Structural Layers of Communication on Twitter - Alexander Halavais: Structure of Twitter: Social and Technical - Cornelius Puschmann/Jean Burgess: The Politics of Twitter Data - Devin Gaffney/Cornelius Puschmann: Data Collection on Twitter - Axel Bruns/Stefan Stieglitz: Metrics for Understanding Communication on Twitter - Mike Thelwall: Sentiment Analysis and Time Series with Twitter - Jessica Einspänner/Mark Dang-Anh/Caja Thimm: Computer-Assisted Content Analysis of Twitter Data - Alice E. Marwick: Ethnographic and Qualitative Research on Twitter - Michael Beurskens: Legal Questions of Twitter Research - Alex Leavitt: From #FollowFriday to YOLO: Exploring the Cultural Salience of Twitter Memes - Rowan Wilken: Twitter and Geographical Location - Michael Zimmer/Nicholas Proferes: Privacy on Twitter, Twitter on Privacy - Miranda Mowbray: Automated Twitter Accounts - Ke Tao/Claudia Hauff/Fabian Abel/Geert-Jan Houben: Information Retrieval for Twitter Data - Thomas Risse/Wim Peters/Pierre Senellart/Diana Maynard: Documenting Contemporary Society by Preserving Relevant Information from Twitter - Nancy Baym: The Perils and Pleasures of Tweeting with Fans - Stephen Harrington: Tweeting about the Telly: Live TV, Audiences, and Social Media - Tim Highfield: Following the Yellow Jersey: Tweeting the Tour de France - Axel Bruns/Katrin Weller/Stephen Harrington: Twitter and Sports: Football Fandom in Emerging and Established Markets -Stefan Stieglitz/Nina Krüger: Public Enterprise-Related Communication and Its Impact on Social Media Issue Management - Tanya Nitins/Jean Burgess: Twitter, Brands, and User Engagement - Axel Maireder/Julian Ausserhofer: Political Discourses on Twitter: Networking Topics, Objects, and People - Anders Olof Larsson/Hallvard Moe: Twitter in Politics and Elections: Insights from Scandinavia - Johannes Paßmann/Thomas Boeschoten/Mirko Tobias Schäfer: The Gift of the Gab: Retweet Cartels and Gift Economies on Twitter - Christoph Neuberger/Hanna Jo vom Hofe/Christian Nuernbergk: The Use of Twitter by Professional Journalists: Results of a Newsroom Survey in Germany - Alfred Hermida: Twitter as an Ambient News Network - Axel Bruns/Jean Burgess: Crisis Communication in Natural Disasters: The Queensland Floods and Christchurch Earthquakes - Farida Vis/Simon Faulkner/Katy Parry/Yana Manyukhina/Lisa Evans: Twitpic-ing the Riots: Analysing Images Shared on Twitter during the 2011 U.K. Riots - Merja Mahrt/Katrin Weller/Isabella Peters: Twitter in Scholarly Communication - Timo van Treeck/Martin Ebner: How Useful Is Twitter for Learning in Massive Communities? An Analysis of Two MOOCs - Cornelius Puschmann/Axel Bruns/Merja Mahrt/Katrin Weller/Jean Burgess: Epilogue: Why Study Twitter?
Contents: Jan-Hinrik Schmidt: Twitter and the Rise of Personal Publics - Axel Bruns/Hallvard Moe: Structural Layers of Communication on Twitter - Alexander Halavais: Structure of Twitter: Social and Technical - Cornelius Puschmann/Jean Burgess: The Politics of Twitter Data - Devin Gaffney/Cornelius Puschmann: Data Collection on Twitter - Axel Bruns/Stefan Stieglitz: Metrics for Understanding Communication on Twitter - Mike Thelwall: Sentiment Analysis and Time Series with Twitter - Jessica Einspänner/Mark Dang-Anh/Caja Thimm: Computer-Assisted Content Analysis of Twitter Data - Alice E. Marwick: Ethnographic and Qualitative Research on Twitter - Michael Beurskens: Legal Questions of Twitter Research - Alex Leavitt: From #FollowFriday to YOLO: Exploring the Cultural Salience of Twitter Memes - Rowan Wilken: Twitter and Geographical Location - Michael Zimmer/Nicholas Proferes: Privacy on Twitter, Twitter on Privacy - Miranda Mowbray: Automated Twitter Accounts - Ke Tao/Claudia Hauff/Fabian Abel/Geert-Jan Houben: Information Retrieval for Twitter Data - Thomas Risse/Wim Peters/Pierre Senellart/Diana Maynard: Documenting Contemporary Society by Preserving Relevant Information from Twitter - Nancy Baym: The Perils and Pleasures of Tweeting with Fans - Stephen Harrington: Tweeting about the Telly: Live TV, Audiences, and Social Media - Tim Highfield: Following the Yellow Jersey: Tweeting the Tour de France - Axel Bruns/Katrin Weller/Stephen Harrington: Twitter and Sports: Football Fandom in Emerging and Established Markets -Stefan Stieglitz/Nina Krüger: Public Enterprise-Related Communication and Its Impact on Social Media Issue Management - Tanya Nitins/Jean Burgess: Twitter, Brands, and User Engagement - Axel Maireder/Julian Ausserhofer: Political Discourses on Twitter: Networking Topics, Objects, and People - Anders Olof Larsson/Hallvard Moe: Twitter in Politics and Elections: Insights from Scandinavia - Johannes Paßmann/Thomas Boeschoten/Mirko Tobias Schäfer: The Gift of the Gab: Retweet Cartels and Gift Economies on Twitter - Christoph Neuberger/Hanna Jo vom Hofe/Christian Nuernbergk: The Use of Twitter by Professional Journalists: Results of a Newsroom Survey in Germany - Alfred Hermida: Twitter as an Ambient News Network - Axel Bruns/Jean Burgess: Crisis Communication in Natural Disasters: The Queensland Floods and Christchurch Earthquakes - Farida Vis/Simon Faulkner/Katy Parry/Yana Manyukhina/Lisa Evans: Twitpic-ing the Riots: Analysing Images Shared on Twitter during the 2011 U.K. Riots - Merja Mahrt/Katrin Weller/Isabella Peters: Twitter in Scholarly Communication - Timo van Treeck/Martin Ebner: How Useful Is Twitter for Learning in Massive Communities? An Analysis of Two MOOCs - Cornelius Puschmann/Axel Bruns/Merja Mahrt/Katrin Weller/Jean Burgess: Epilogue: Why Study Twitter?
Rezensionen
«[T]his book is a great resource for educators and researchers alike in the growing field of social media communication.» (Patricia Swann, Journalism and Mass Communication Quaterly 91/4 2014)
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