While many scholars have sought a political precedent for Trump's rise to power, this book argues that Trump's aesthetics and life production uniquely primed him for populist political success through their reliance on the tropes of popular corporate culture.
While many scholars have sought a political precedent for Trump's rise to power, this book argues that Trump's aesthetics and life production uniquely primed him for populist political success through their reliance on the tropes of popular corporate culture.
Nicholas K. Mohlmann is assistant professor of English at the University of West Florida. He earned his PhD in literary studies from Purdue University.
Inhaltsangabe
Chapter One: Scary Beauty: Towards a Trumpian Aesthetics Chapter Two: A Genius Purely by Instinct: Simulating Management in The Art of the Deal Chapter Three: A Chevrolet in Tokyo: Lee Iacocca, Japanese Management, and Donald Trump's Surviving at the Top Chapter Four: The President Makes All The Difference: Genre, Image, and Becoming a Business Candidate Coda: No More Bullshit: Trump Signs Off
Chapter One: Scary Beauty: Towards a Trumpian Aesthetics Chapter Two: A Genius Purely by Instinct: Simulating Management in The Art of the Deal Chapter Three: A Chevrolet in Tokyo: Lee Iacocca, Japanese Management, and Donald Trump's Surviving at the Top Chapter Four: The President Makes All The Difference: Genre, Image, and Becoming a Business Candidate Coda: No More Bullshit: Trump Signs Off
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