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For leaders, it is absolutely essential that people are their priority, no matter the organization and the function that organization performs. Leaders have the ability to shape culture and impact people's experiences in quite profound ways. The experience that leaders create can lead to job satisfaction, productivity, and increased profits or conversely, dissatisfaction, conflict, and employee turnover. Despite the power of their influence, most leaders are unaware of the depth of the human experience and the extent to which they can shape that experience with a very basic understand of its components. The Catalyst HEx Model accounts for the complex convergence of Biological, Social, Environmental, and Cognitive building blocks of human behavior...the human experience. Leaders who understand the human experience can shape, motivate, and respond to their people in ways that transform teams and promote performance that is beyond expectations.