Manuel Becerra

Theory of the Firm for Strategic Management

• Gebundenes Buch

Produktbeschreibung

Develops a value-based theory of the firm specifically aimed at strategic decision-making.

Produktdetails

• Verlag: Cambridge University Press
• Seitenzahl: 310
• Erscheinungstermin: 5. Februar 2009
• Englisch
• Abmessung: 235mm x 157mm x 21mm
• Gewicht: 604g
• ISBN-13: 9780521863346
• ISBN-10: 0521863341
• Artikelnr.: 25427858

Autorenporträt

Manuel Becerra holds the Accenture Chair in Strategic Management at the Instituto de Empresa Business School (IE), Madrid. His research has been published in many prestigious academic journals, including the Academy of Management Review and the Journal of Finance. He is currently Associate Editor of the Journal of Management.

Inhaltsangabe

List of figures
List of tables
Part I. Theories of the Firm: 1. Introduction
2. The contracting view of the firm
3. The nature of the firm in strategy
4. Creating economic value
5. The appropriation of value by firms
Part II. Firm Strategies: 6. Business strategy
7. Corporate strategy
8. International strategy
9. Strategy and social value
10. Value analysis in strategy
Further reading
References
Index.