The Wellbeing Purpose is the first book that explains how companies can make life better across their value chains from sourcing raw materials to innovating, marketing and selling products and services. It sets out the steps for any organisation to create profits (wealth creation) whilst simultaneously making life better.
The Wellbeing Purpose is the first book that explains how companies can make life better across their value chains from sourcing raw materials to innovating, marketing and selling products and services. It sets out the steps for any organisation to create profits (wealth creation) whilst simultaneously making life better.
Richard Hardyment has spent over a decade advising companies on responsible business practices and sustainability. He is a director at Corporate Citizenship, a global management consultancy. He was previously a political advisor in Westminster for a UK political party and senior strategic advisor at Forum for the Future.
Inhaltsangabe
Chapter 1: Introduction Why happiness matters Chapter 2: Science Measuring the good life Chapter 3: Money Wages and wellbeing Chapter 4: Source Supply chain satisfaction Chapter 5: Make Employees and the workplace Chapter 6: Sell Marketing for life enhancement Chapter 7: Trust Ethics and the community Chapter 8: Strategy Business models for life
Chapter 1: Introduction Why happiness matters Chapter 2: Science Measuring the good life Chapter 3: Money Wages and wellbeing Chapter 4: Source Supply chain satisfaction Chapter 5: Make Employees and the workplace Chapter 6: Sell Marketing for life enhancement Chapter 7: Trust Ethics and the community Chapter 8: Strategy Business models for life
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