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This book will be essential reading for students studying globalisation, the global media, new media technology, identity and cultural development in cultural studies, media studies, sociology and politics courses.The Transformation of the Media situates the media, and more theoretical concerns, within a broad sociological framework. The volume adds to our shared understanding of the media's relation to contemporary cultural transformations including globalisation, the development of informational capitalism, the changing nature of the public sphere and the impact of new social movements. More specifically, through a discussion of the 'new media order' and the Rwandan genocide a critical prism is held up to existing debates concerning the globalisation of the media.