The Social Media Strategist
Christopher Barger
Gebundenes Buch

The Social Media Strategist

Build a Successful Program from the Inside Out

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Build a powerful social media strategy to increase buzz-and the bottom line "Whether you're Fortune 500 or a small business owner, if you're looking for success in this field, you owe it to yourself to read this book." -George G. Smith Jr., Social Strategist, PepsiCo "After working with hundreds of organizations in their efforts to adopt social technologies, I can safely say The Social Media Strategist is the best guide available. Christopher Barger elevates the social media conversation with an experienced pragmatic insider's discussion about real adoption. This book should be on every corpor...