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I'm going to show you the oh so simple secrets of creating effective, profitable information products. These are the very same SIMPLE secrets used by information product gurus. Simple yes, but also deadly effective and hugely profitable... There are so many advantages to creating information products that it's hard to list them all, but here are a few: Information products are extremely easy to produce. Information products are extremely cheap to produce. When you start most businesses you go straight into debt. You might have to buy or rent premises, buy your stock, fit out a store, install technology etc etc and before you know it you're $50,000 in debt be-fore you even start trading. Selling information products online is a way to start your own business with little or sometime NO overheads.