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How to get more traffic to your Website? How to get more leads? How to better convert your prospects? How to leverage the power of Social Media in a profitable way? Do you already have a website or an online presence or are you just getting started? Either way, in this book, Thierry Moubax will explain today's radical changes in marketing and sales, and will reveal a simple step-by-step plan to help you build a successful online business. You will learn: ¿ The impact of the new digital world on customer behaviour ¿ The 10 marketing myths and what you can do about them ¿ How to use Social Media in an effective way ¿ The foundations of designing a successful online marketing roadmap ¿ A step-by-step framework to convert a lead into a customer ¿ How to get your existing customers to come back ¿ How to speed up the processes and automate your marketing and sales flows This book will be your guide to understand and develop a successful online marketing strategy.