Brad Schepp, Debra Schepp

The Official Alibaba.com Success Guide

Insider Tips and Strategies for Sourcing Products from the World's Largest B2B Marketplace

• Gebundenes Buch

Produktbeschreibung

The official guide to making a bundle buying and selling through Alibaba.com, the world's largest online B2B marketplace

Alibaba.com is the world's leading global business-to-business online marketplace. People around the world use it every day to import and export products for big profits. But newcomers are often overwhelmed by the sheer number of products and the quantity of information available.

The Official Alibaba.com Success Guide shows you how to ramp up your business or build an entirely new business, using the Alibaba.com brand and web site as your supplier. This practical guide provides simple answers for complex questions, from navigating the site, to finding products at the right price, to branding, and much more. Plus, the book includes best practices for importing, locating and vetting suppliers, and protecting yourself against online fraud.

An answer-packed guide for all your questions about doing business through Alibaba.com

Officially licensed and supported by Alibaba.com, this is the only guide you need

Includes inspirational profiles of people who have used Alibaba.com successfully to launch new businesses or revive old ones

The first and only step-by-step guide to using Alibaba.com effectively

Alibaba.com gives you the opportunity to make real money online. Here, you'll find a wealth of inside information that will help you use Alibaba.com safely and profitably.

Produktdetails

• Verlag: Wiley & Sons
• 1. Auflage
• Seitenzahl: 272
• Erscheinungstermin: 1. November 2009
• Englisch
• Abmessung: 236mm x 164mm x 28mm
• Gewicht: 453g
• ISBN-13: 9780470496459
• ISBN-10: 0470496452
• Artikelnr.: 26572723

Autorenporträt

DEBRA SCHEPP and BRAD SCHEPP are widely respected e- commerce experts who have also written moneymaking books for users of Amazon and eBay. They conduct seminars on eBay selling and have been featured in such media outlets as Life, Good Housekeeping, and Entrepreneur magazines.

Inhaltsangabe

Foreword Jack Ma, Founder of Alibaba.com. Acknowledgments. About the
Authors. Preface. Part I Alibaba.com: The Opportunity. Chapter 1
Alibaba.com Opens the Door to Global Trade. First a Little History.
Alibaba.com's Corporate Goals and Values. Alibaba.com's Six Core Values.
Alibaba.com Today. Alibaba.com Corporate Structure. Alibaba.com's Programs,
Tools, and Events. Alibaba.com's 2008 e-Business Champion of the Year: Gene
Rumley. Chapter 2 International Sourcing: This Isn't Kansas Anymore.
International Sourcing: Your Challenge and Promise. Your First Sourcing
Decision. Let's Put First Things First. Get a Tax ID Number and Register
Your Business. Develop Your Product Idea. Build Your Prototype. Create and
Test-drive Your Business Plan. Create a Business Calendar. Product Sourcing
Basics. Calculate Your Budget. Safety Checks for Sourcing Products.
Sourcing Internationally: New Challenges and Rewards. Leaving Kansas:
Alibaba.com Opens a World of Opportunity. Importing Your Products. Chapter
2 Checklist. Chapter 3 Keys to Successful Importing. Your Education Begins.
Your Partner's Responsibilities and Your Own. Terms You Need to Know.
Standards, Certifications, and Regulations. Partners Who Can Help You. Who
Are the Major Players? Can You Keep It Simple? Chapter 3 Checklist. Part II
Putting Alibaba.com to Work for You. Chapter 4 The Alibaba.com Web site.
Let's Start at the Home Page. Trade with the World. Keep Scrolling.
Inspirational Success Stories. Alibaba.com Partners. Don't Underestimate
the Bottom of the Page. Let's Get You Registered. Download TradeManager. A
Tour of Alibaba.com's Links. Buy. Sell. Community. My Alibaba. Help.
Alibaba.com's Search Engine. Chapter 4 Checklist. Chapter 5 Finding
Business Partners. You Are the Boss, So It's All Up to You. Education
through Experience. Establish Realistic Expectations for Your Suppliers.
Set Criteria for Your Products Themselves. Build In Your Own Safety Checks.
Fraud: Forewarned Is Forearmed. Qualify and Identify. Qualify and
Legitimize. Let's Find Some Manufacturers. Searching for Partners. Posting
a Buying Lead. Those First Few E-mails. Vetting Prospective Partners. Do
You Like Their Attitudes? Quantify Them to Qualify Them. Communication,
Communication, Communication!. Should You Travel to China or Anywhere Else?
Chapter 5 Checklist. Chapter 6 Working with Your Suppliers. A Two-sided
Partnership. Alibaba.com Can Help You Learn. Getting Your Products Right.
Get Graphic. Ask for Samples. What to Do When Things Go Wrong. Chapter 6
Checklist. Chapter 7 Closing the Deal. Getting the Details Right. Your Pro
Forma Invoice. Payment Schedules and Options. Spread Out Your Payments.
Wire Transfers. Escrow Services. Letters of Credit. Shipping Details. Forge
Good Relationships. Bill of Lading: The Final Document. Chapter 7
Checklist. Chapter 8 Safe Trading. Educate Yourself. Alibaba.com's Safety &
Security Center. Safe Trading Forums. Other Web-based Resources You Can
Use. Keeping Your Computer Safe. Security Help Available through
Alibaba.com. Create Your Own Alibaba.com Sign-in Seal. E-mail Fraud.
Trojans and Viruses. Protecting Your Computer. Chapter 8 Checklist. Chapter
9 Keeping the Pipeline Full. Your Customers Will Change Your Business. Your
Partnerships Will Change Your Business. When You Are Ready to Travel, Get
In Touch. Your Expertise Will Change Your Business. What Will You Do with
Your Expertise? Turn Those Tables and Sell to the World. Alibaba.com's
Selling Links and My Alibaba Selling Tools. Now Is the Time to Consider a
Paid Account. Your Uncle Sam Stands Ready to Help. Chapter 9 Checklist.
Part III Alibaba.com Success Stories. Gene Rumley--Bell Performance, Inc..
Valarie Moody--Fodeo.net. Allison Taylor--Jack Webster, Inc.. Mary Miller
Pembleton and Gregg Pembleton--Thumball by Answers In Motion, LLC. Joshua
Crumbaugh--Platinum Mortgage, Inc.. Valerie Johnson--Big Feet Pajama
Company. Index.