The Invisible Edge: Taking Your Strategy to the Next Level Using Intellectual Property - Blaxill, Mark; Eckardt, Ralph
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Blaxill and Eckardt have consulted for companies that are highly efficient, full of hard workers, and smart managers--yet barely able to eke out a profit. The authors teach readers a new way to see their invisible assets, analyze them, and build a business around them.

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Produktbeschreibung
Blaxill and Eckardt have consulted for companies that are highly efficient, full of hard workers, and smart managers--yet barely able to eke out a profit. The authors teach readers a new way to see their invisible assets, analyze them, and build a business around them.