By tracing the traditional progression of rhetoric from the Greek Sophists to contemporary theorists, this textbook gives students a conceptual framework for evaluating and practicing persuasive writing and speaking in a wide range of settings and in both written and visual media.
By tracing the traditional progression of rhetoric from the Greek Sophists to contemporary theorists, this textbook gives students a conceptual framework for evaluating and practicing persuasive writing and speaking in a wide range of settings and in both written and visual media.
James A. Herrick is Emeritus Professor of Communication at Hope College, USA. His publications include Argumentation: Understanding and Shaping Arguments, 6th edition (2017) and Visions of Technological Transcendence: Human Enhancement and the Rhetoric of the Future (2017).
Inhaltsangabe
1. An Overview of Rhetoric 2. The Origins and Early History of Rhetoric 3. Plato versus the Sophists: Rhetoric on Trial 4. Aristotle on Rhetoric 5. Rhetoric at Rome 6. Rhetoric in Christian Europe and North Africa 7. Rhetoric in the Renaissance 8. Enlightenment Rhetoric 9. Contemporary Rhetoric I: Arguments Audiences and Science 10. Contemporary Rhetoric II: Narrative Display and Objects 11. Contemporary Rhetoric III: Texts Power and Alternatives
1. An Overview of Rhetoric 2. The Origins and Early History of Rhetoric 3. Plato versus the Sophists: Rhetoric on Trial 4. Aristotle on Rhetoric 5. Rhetoric at Rome 6. Rhetoric in Christian Europe and North Africa 7. Rhetoric in the Renaissance 8. Enlightenment Rhetoric 9. Contemporary Rhetoric I: Arguments Audiences and Science 10. Contemporary Rhetoric II: Narrative Display and Objects 11. Contemporary Rhetoric III: Texts Power and Alternatives
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