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In today's competitive business environment, a well thought out business plan is more important than ever before. Not only can it assist you in raising the money needed to start or expand a business-by attracting the interest of potential investors-but it can also help you keep tabs on your progress once the business is up and running.
Completely revised and updated to reflect today's dynamic business environment, The Ernst & Young Business Plan Guide, Third Edition leads you carefully through every aspect involved in researching, writing, and presenting a winning business plan.
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Produktbeschreibung
In today's competitive business environment, a well thought out business plan is more important than ever before. Not only can it assist you in raising the money needed to start or expand a business-by attracting the interest of potential investors-but it can also help you keep tabs on your progress once the business is up and running.

Completely revised and updated to reflect today's dynamic business environment, The Ernst & Young Business Plan Guide, Third Edition leads you carefully through every aspect involved in researching, writing, and presenting a winning business plan. Illustrating each step of this process with realistic examples, this book goes far beyond simply discussing what a business plan is. It explains why certain information is required, how it may best be presented, and what you should be aware of as both a preparer and reviewer of such a proposal.

Divided into three comprehensive parts, The Ernst & Young Business Plan Guide, Third Edition outlines the essential elements of this discipline in a straightforward and accessible manner. Whether you're considering starting, expanding, or acquiring a business, the information found within these pages will enhance your chances of success.

_ Advice on how to write and develop business plans
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A realistic sample plan
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All new sections on funding and financing methodswith provisions for restructuring and bankruptcy
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Tips for tailoring plans to the decision makers
Autorenporträt
Brian Ford (Philadelphia, PA). As Ernst & Young's national gaming industry specialist, Brian serves as a coordinating partner on both audit and special engagement projects throughout the industry. For virtually his entire career, he has worked in the gaming industry serving clients in the areas of internal control, litigation support, corporate finance, restructuring, and mergers and acquisitions. The proliferation of gaming-industry clients has given Brian the opportunity to serve clients in every corner of the globe for the past 32 years. He has worked with startups, in Eastern Europe, Moscow and Australia, and regulators in many countries, as well as throughout the United States. In addition to his vast experience with hotels and gaming, Brian was the founding chairman of the annual New Jersey Gaming Conferences, which is sponsored by the New Jersey Society of CPAs. Brian has his degree from Rutgers University. Jay Bornstein (Philadelphia, PA) is a tax partner at Ernst & Young. Patrick Pruitt (Philadelphia, PA) is a partner in Ernst & Young specializing in work with clients in our Strategic Growth Markets where he has worked extensively with clients accessing the capital markets. Ernst & Young LLP is one of the nation's leading professional services firms, providing tax, assurance, and advisory business services to thousands of individuals as well as domestic and global business.