The Challenge of Front-Line Management

Flattened Organizations in the New Economy

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The authors of this unique book--among the first to see the ways in which management is becoming reconstructed and to understand what that means at all levels--lay out the key new roles that managers must play. They show that such tasks as strategic planning, budgeting, and quality management, and such functions and attributes as marketing and customer responsiveness, are now part of their jobs and are unavoidable. The result is a far-ranging book that today's managers will need to keep pace with changes that could threaten their careers, and a book that offers others on the way up a way to start their own careers on the right foot.