The Business Plan Reference Manual for IT Businesses - Almeida, Fernando; Santos, Jose Duarte
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There is a great worldwide desire to launch new technology-based business. In this sense, and increasingly, entrepreneurship courses have arisen in several universities and many of the courses in the management, administration and engineering areas already offer entrepreneurship curricular units. Throughout those programs, the teams develop key integrated competencies in innovation, entrepreneurship and technology that will ultimately enable the students to create and develop new technology-based businesses. The Business Plan Reference Manual for IT Businesses provides a reference manual for…mehr

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Produktbeschreibung
There is a great worldwide desire to launch new technology-based business. In this sense, and increasingly, entrepreneurship courses have arisen in several universities and many of the courses in the management, administration and engineering areas already offer entrepreneurship curricular units. Throughout those programs, the teams develop key integrated competencies in innovation, entrepreneurship and technology that will ultimately enable the students to create and develop new technology-based businesses. The Business Plan Reference Manual for IT Businesses provides a reference manual for undergraduate and graduate students that intend to launch their start-up business in the IT field. It helps them to create and model the business plan of their business. Therefore, this manual is mainly aimed at instructors who want to offer a practical view of the process of modeling, designing and developing an IT start-up. Additionally, it can be individually used by entrepreneurs who wish to launch their start-up businesses in IT field. The structure of the book was defined taking into account different approaches to the construction of the business plan, which basically consider a disaggregation of some of these chapters in others smaller (e.g., marketing plan into products/services and market, financial plan into investment plan and economic-financial projections). We chose to aggregate these dimensions into a single chapter, which in our view facilitates the process of analyzing a business plan. It is also relevant to mention the inclusion of "Chapter V - Prototype description" which is innovative and intends to take into account the application of this business plan template to the information technology sector.
Autorenporträt
Fernando Almeida has a PhD in Computer Science Engineering from Faculty of Engineering of University of Porto (FEUP). He also holds an MSc in Innovation and Entrepreneurship and an MSc in Informatics Engineering from FEUP. He has around 10 years of teaching experience at higher education levels in the ¿eld of computer science and management. He has also worked for 15 years in several positions as software engineer and project manager for large organizations and research centers like Critical Software, CICA/SEF, INESC TEC, and ISR Porto. During that time, he had the chance to work in partnership with big international organizations and universities in several European projects. He has more than 90 scienti¿c publications on the ¿eld of computer science, management, and innovation mainly in peer reviewed indexed international journals. His current research areas include innovation policies, entrepreneurship, software development, and decision support systems.