Taking Technology to Market - Levien, Roger Eli
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Few enterprises, in the next decade, can avoid dealing in some way with the impact of technology on their business. This brief book can equip any manager with an understanding of the process from the technology idea through the presentation, model, and plan to the creation of the envisioned business and the actual market entry.

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Produktbeschreibung
Few enterprises, in the next decade, can avoid dealing in some way with the impact of technology on their business. This brief book can equip any manager with an understanding of the process from the technology idea through the presentation, model, and plan to the creation of the envisioned business and the actual market entry.