58,99 €
inkl. MwSt.
Versandkostenfrei*
Versandfertig in über 4 Wochen
payback
29 °P sammeln
  • Gebundenes Buch

Leading international food retailers have in recent years expanded beyond national boundaries and started to operate on a global scale. This book describes the current state of play, looking in detail at the main competitors worldwide and analyzing the factors underlying their successes and failures. The authors are leading commentators on this industry and identify the essential characteristics of a global strategy in food retailing and include many compelling examples.

Produktbeschreibung
Leading international food retailers have in recent years expanded beyond national boundaries and started to operate on a global scale. This book describes the current state of play, looking in detail at the main competitors worldwide and analyzing the factors underlying their successes and failures. The authors are leading commentators on this industry and identify the essential characteristics of a global strategy in food retailing and include many compelling examples.
Autorenporträt
ANDREW SETH is is Chairman of the Ingram Partnership and a non-executive director of several companies. After thirty years as an international manager for Unilever he was Chairman of Lever Brothers UK until 1995. He is a governor of the Royal Shakespeare Company, a board member of Dulwich College Enterprises, and of Dulwich International College China. He is a former board member of the Consumers' Association and former Pro Chancellor of Kingston University. GEOFFREY RANDALL is an Independent Consultant to several leading companies and marketing and retailing specialist. He is a leading business academic, former Head of Business Studies at Greenwich University and the author of five books.
Rezensionen
'Reporting live from the scene, this book is very well timed. It's so current, it's not clear who the winners will be or what form the industry will take, and that makes their book all the more interesting. It's a methodical and disciplined survey of developments, and the authors leave plenty of room for the reader to speculate.' - Sir Terry Leahy, Chief Executive, Tesco plc

'A fascinating read about a central feature of modern life.' - Robert Clark, Leading Retail Market Analyst

'Cool, balanced and incisive, it represents a big advance in our understanding of a difficult subject.' - Kevin Hawkins, Director General, British Retail Consortium

'The world retailing market is changing rapidly and the influence of new markets such as China and India is significant. Seth & Randall review this well and outline the big changes ahead. Their findings will stimulate business readers worldwide.' - Lord Edward George

'This exciting book takes retailing to its latest phase - the rise of true world players. All serious business people should read this book and see where the future winners are'' - Lord Ian MacLaurin

'As we all suffer from 'infobesity', those who draw insight from information give us a precious advantage. This book is rich with insight.' - Niall FitzGerald, Chairman, Reuters Ltd.