Mark R McNeilly

Sun Tzu and the Art of Modern Warfare

Updated Edition

• Broschiertes Buch

Produktbeschreibung

Mark McNeilly has extracted from Sun Tzu's The Art of War the six concepts most applicable to modern warfare, making them easy to understand and apply to military situations. Drawing on a wealth of fascinating historical examples, McNeilly shows how these six principles might be used in modern wars and how they can provide insight into current affairs, such as the war on terrorism and China's increasingly important strategic and military role in the world.

Produktdetails

• Verlag: Oxford University Press, USA
• Updated edition
• Seitenzahl: 328
• Erscheinungstermin: 3. November 2014
• Englisch
• Abmessung: 233mm x 154mm x 25mm
• Gewicht: 433g
• ISBN-13: 9780199957859
• ISBN-10: 0199957851
• Artikelnr.: 41493309

Autorenporträt

Mark McNeilly is a former U.S. Army infantry captain and graduate of the 101st Airborne "Screaming Eagles" Helicopter Assault School. The author of Sun Tzu and the Art of Business: Six Strategic Principles for Managers, he is currently Adjunct Professor of Marketing at Kenan-Flagler Business School, University of North Carolina, Chapel Hill.

Inhaltsangabe

* CONTENTS
* Introduction: The Relevance of Sun Tzu to Modern Warfare
* 1. Win All Without Fighting: Achieving the Objective Without
Destroying It
* 2. Avoid Strength, Attack Weakness: Striking Where the Enemy Is Most
Vulnerable
* 3. Deception and Foreknowledge: Winning the Information War
* 4. Speed and Preparation: Moving Swiftly to Overcome Resistance
* 5. Shaping the Enemy: Preparing the Battlefield
* 6. Character-based Leadership: Leading by Example
* 7. The "Global War on Terror "
* 8. Ancient Principles for Future Battlefields
* Notes
* Original Translation of The Art of War by Samuel B. Griffith
* Bibliography to Sun Tzu translation
* Index to Sun Tzu and the Art of Ancient and Modern Warfare