Starting a Yahoo! Business for Dummies
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Yahoo!, one of the world's most popular Web hosting services, also offers a complete set of tools for starting an online business. Every day, more and more Americans use these tools to supplement their income and live their entrepreneurial dreams. Starting a Yahoo! Business For Dummies is the only book dedicated to helping new entrepreneurs take full advantage of the tools and strategies available from Yahoo!. Dedicated to helping first-time Web entrepreneurs and brick-and-mortar business owners build a useful, profitable Web site, this handy resource offers expert guidance on building an online storefront, setting up transaction tools, handling orders, and much more.
Turn browsers into buyers, boost traffic, and more Build your store from scratch, or make the one you have more profitable His online business has been paying his mortgage for years. Now Rob Snell is sharing his Yahoo! Store secrets for planning, building, and managing an online store that delivers the goods! Here's how to profit from keywords, handle credit-card payments, find out what's hot in other stores, maximize your marketing efforts, and much more. Discover how to * Use the Yahoo! Store Editor and Manager * Plan effective store navigation * Use better images to sell more products * Build successful advertising strategies * Generate more traffic from search engines
