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If stakeholders matter on projects, then they must make a difference to the way we plan, structure, and execute projects. This book provides a stakeholder-centric analysis of projects, and explains which engagement models are relevant to different types of projects-from simple office moves to IT enterprise changes, to transformational change of a business, and to complex social development. With case studies from around the world, the book illustrates what goes wrong when stakeholders are not engaged successfully, what amazing things happen when they are, and what lessons can be learned from…mehr

Produktbeschreibung
If stakeholders matter on projects, then they must make a difference to the way we plan, structure, and execute projects. This book provides a stakeholder-centric analysis of projects, and explains which engagement models are relevant to different types of projects-from simple office moves to IT enterprise changes, to transformational change of a business, and to complex social development. With case studies from around the world, the book illustrates what goes wrong when stakeholders are not engaged successfully, what amazing things happen when they are, and what lessons can be learned from both experiences. Cases drawn from a variety of contexts are used to demonstrate the application of stakeholder tools, leaving the reader with a very practical understanding of which techniques may be beneficially applied to their own projects. Key models introduced include the following: ¿ The stakeholder-neutral to stakeholder-led project continuum ¿ Role-based and agenda-based stakeholders ¿ Purposeful communication-the 6-why model for communication ¿ Power and influence in projects ¿ The six principles of stakeholder engagement. This book is intended for project managers and those project staff involved in the engagement of stakeholders to deliver successful project outcomes.
Autorenporträt
Louise Worsley has been a project management consultant, lecturer, and coach for nearly 30 years. She is a visiting lecturer at the University of Cape Town on the MSc in project management, a judge on the PMO Global Awards, and the Chairperson of the judging committee for the PMO South Africa Awards. Louise is a regular contributor to project management online forums, providing articles and case studies in a variety of areas related to project and program management. As the joint leader of the Success Stories Shared initiative to encourage learning across the South African project manager community, she has captured and shared project stories with a particular focus on effective stakeholder engagement strategies.