The third edition of the manual for community organizers tells readers how to most effectively implement community action for social change, clearly laying out grassroots organizing principles, methods, and best practices. Written for those who want to improve their own lives or the lives of others, this thoroughly revised how-to manual presents techniques groups can use to organize successfully in pursuit of their dreams. The book combines time-tested, universal principles and methods with cutting-edge material addressing new opportunities and challenges. It covers basic concepts and best…mehr
The third edition of the manual for community organizers tells readers how to most effectively implement community action for social change, clearly laying out grassroots organizing principles, methods, and best practices. Written for those who want to improve their own lives or the lives of others, this thoroughly revised how-to manual presents techniques groups can use to organize successfully in pursuit of their dreams. The book combines time-tested, universal principles and methods with cutting-edge material addressing new opportunities and challenges. It covers basic concepts and best practices and offers step-by-step guidelines on things an organizer needs to know, such as how to identify issues, formulate strategies, set goals, recruit participants, and much more. The work focuses on six organizing arenas: turf/geography, failth-based, issue, identity, shared experience, and work-related. It offers new or expanded material addressing community development, use of social media, internal organizational dynamics, electoral organizing, evaluation/assessment, and prevention of burnout for key leaders. There are also nuts-and-bolts articles by experts who address topics such as action research, lobbying, legal tactics, and grassroots fundraising. Numerous case examples, charts, worksheets, and small group exercises enrich the discussion and bring the material to life.
LEE STAPLES is Clinical Professor at the Boston University School of Social Work. He has been engaged in grassroots community organizing since the late 1960s as an organizer, supervisor, staff director, trainer, educator, consultant, evaluator, and coach. He remains actively involved in a diverse range of organizing efforts.
Inhaltsangabe
Foreword Richard A. Cloward and Frances Fox Piven Preface: From Roots to Tips Acknowledgments: With a Lot of Help from My Friends 1 "Power to the People" Basic Organizing Philosophy and Goals Six Arenas and Two Approaches Elemental Elements: Turf, Faith-Based, Issue, Identity, Shared Experience, and Work-Related Two Routes to Power: Community Development and Social Action Community Development: Green Team Gains New Ground: Patricia Alvarez and Lee Staples Social Action: Green Space Defends Its Turf: Roseann Bongiovanni and Lee Staples Limits and Possibilities Organizing for Power Ten Tools for Taking Power Building a Power Base Introductory Exercise 2 "Locate and Relate. Motivate and Integrate. Facilitate and Educate. Activate!" The Role of the Organizer An Overview of Underlying Principles Insider/Outsider Upsides and Downsides Community Organizing Goals Exercise Role of the Organizer Exercise 3 "Can't You Hear Me Knockin'?" Organizing Models and Methods Guidelines for Action Who What From Whom How Lessons from the 2013-2014 Raise UP Massachusetts (RUM) Campaign: Debra Fastino, Lew Finfer, and Harris Gruman The Organizing Process Four Formative Phases Groundwork The Organizing Committee General Recruitment Drive Formation Meeting Planning a Youth-Led Organizing Project Exercise Recruitment and Participation Exercise Recruiting Role-Play Exercise One-on-One Exercise Coalitions: Some Pluses, Minuses, and Guidelines Building Effective Coalitions Exercise 4 "Analyze, Strategize, and Catalyze" Issues and Strategy Choosing Issues Organizational Mileage Considerations Consistency Unity Capacity Growth Education Credit Resources Allies Tactics Victory Developing a Winning Strategy Cutting and Framing the Issue: Action Group, Goals and Objectives, Targets, and Handles Conducting a Strategic Analysis: Opposition, Support, Objective Conditions, and SWOT Assessment Parents Unite for Full-Day Kindergarten: Jamie Pear Strategy and Tactics Exercise 5 "Moving into Action" Making and Carrying Out Action Plans Tactics Countertactics and the Seven D's of Defense Deflecting Delaying Deceiving Dividing Denying Discrediting and Destroying Timetable A Multiphase Action Plan Recruitment, Preparation, and Assessment Recruitment Preparation Assessment Acorn's Campaign against Household Finance: Maude Hurd and Lisa Donner Background Household Finance Building and Engaging the Base Building the Case Direct Action Media Shareholder Strategy Legal Action Wall Street Legislation Regulatory Strategy Legal Settlement Conclusion Direct Action Exercise Direct Action Role-Play Exercise Negotiating Exercise 6 "Keeping It All Together" Organizational Development and Maintenance Broadening the Base Leadership Development Characteristics and Qualities Developmental Methods Group Products and Processes Composition, Contracting, and Culture Decision-Making Membership and Leader Roles Conflict Conducting Successful Meetings Grab Those Details by the Tail Organizing Events That Build Your Organization: Reva Stein Making Change with Coins Decision-Making Structures Operating Policies and Procedures Programming Staffing Leadership Development Exercise Group Decision-Making Exercise Preventing and Resolving Problems in Meetings Exercise 7 "Nuts and Bolts, Some Do's and Don'ts" A Short Collection Introduction Sponsoring Committees Judy Donovan One-on-One Meetings to Find and Develop Leaders Lew Finfer The Movement Will Be Social: How Social Media Can Be Used to Organize People Mike Leyba Coalitions: Essential Tools for Organizing Beth B. Rosenthal, Jessica Greenawalt, Jan M. Ivery, and Terry Mizrahi Popular Education and Participatory Action Research Isabel Vinent and Reca Fernandez Research for Organizing Will Collette Using the Law for Leverage Mac McCreight Real Clout: Rules and Tools for Winning Public Policy Campaigns Judith C. Meredith and Catherine M. Dunham Media Relations Eric Weltman Community-Labor Partnerships and Coalitions Louise Simmons Negotiations: Using a Weapon as a Way Out Mark J. Splain Crafting an Effective Fundraising Strategy for Community-Based Organizations (CBOs) Sarah Lange GCOs and Voting: How to Do Voter Registration, Education, and Mobilization for 501(C)(3) Organizations and Related Nonprofits George Pillsbury Afterword: After Words, Take Action Toward a Glossary of Grassroots Community Organizing Jargon Community Organizing Resources References Bibliography: Organizing and Progressive Social Change Index About the Author and Contributors
Foreword Richard A. Cloward and Frances Fox Piven Preface: From Roots to Tips Acknowledgments: With a Lot of Help from My Friends 1 "Power to the People" Basic Organizing Philosophy and Goals Six Arenas and Two Approaches Elemental Elements: Turf, Faith-Based, Issue, Identity, Shared Experience, and Work-Related Two Routes to Power: Community Development and Social Action Community Development: Green Team Gains New Ground: Patricia Alvarez and Lee Staples Social Action: Green Space Defends Its Turf: Roseann Bongiovanni and Lee Staples Limits and Possibilities Organizing for Power Ten Tools for Taking Power Building a Power Base Introductory Exercise 2 "Locate and Relate. Motivate and Integrate. Facilitate and Educate. Activate!" The Role of the Organizer An Overview of Underlying Principles Insider/Outsider Upsides and Downsides Community Organizing Goals Exercise Role of the Organizer Exercise 3 "Can't You Hear Me Knockin'?" Organizing Models and Methods Guidelines for Action Who What From Whom How Lessons from the 2013-2014 Raise UP Massachusetts (RUM) Campaign: Debra Fastino, Lew Finfer, and Harris Gruman The Organizing Process Four Formative Phases Groundwork The Organizing Committee General Recruitment Drive Formation Meeting Planning a Youth-Led Organizing Project Exercise Recruitment and Participation Exercise Recruiting Role-Play Exercise One-on-One Exercise Coalitions: Some Pluses, Minuses, and Guidelines Building Effective Coalitions Exercise 4 "Analyze, Strategize, and Catalyze" Issues and Strategy Choosing Issues Organizational Mileage Considerations Consistency Unity Capacity Growth Education Credit Resources Allies Tactics Victory Developing a Winning Strategy Cutting and Framing the Issue: Action Group, Goals and Objectives, Targets, and Handles Conducting a Strategic Analysis: Opposition, Support, Objective Conditions, and SWOT Assessment Parents Unite for Full-Day Kindergarten: Jamie Pear Strategy and Tactics Exercise 5 "Moving into Action" Making and Carrying Out Action Plans Tactics Countertactics and the Seven D's of Defense Deflecting Delaying Deceiving Dividing Denying Discrediting and Destroying Timetable A Multiphase Action Plan Recruitment, Preparation, and Assessment Recruitment Preparation Assessment Acorn's Campaign against Household Finance: Maude Hurd and Lisa Donner Background Household Finance Building and Engaging the Base Building the Case Direct Action Media Shareholder Strategy Legal Action Wall Street Legislation Regulatory Strategy Legal Settlement Conclusion Direct Action Exercise Direct Action Role-Play Exercise Negotiating Exercise 6 "Keeping It All Together" Organizational Development and Maintenance Broadening the Base Leadership Development Characteristics and Qualities Developmental Methods Group Products and Processes Composition, Contracting, and Culture Decision-Making Membership and Leader Roles Conflict Conducting Successful Meetings Grab Those Details by the Tail Organizing Events That Build Your Organization: Reva Stein Making Change with Coins Decision-Making Structures Operating Policies and Procedures Programming Staffing Leadership Development Exercise Group Decision-Making Exercise Preventing and Resolving Problems in Meetings Exercise 7 "Nuts and Bolts, Some Do's and Don'ts" A Short Collection Introduction Sponsoring Committees Judy Donovan One-on-One Meetings to Find and Develop Leaders Lew Finfer The Movement Will Be Social: How Social Media Can Be Used to Organize People Mike Leyba Coalitions: Essential Tools for Organizing Beth B. Rosenthal, Jessica Greenawalt, Jan M. Ivery, and Terry Mizrahi Popular Education and Participatory Action Research Isabel Vinent and Reca Fernandez Research for Organizing Will Collette Using the Law for Leverage Mac McCreight Real Clout: Rules and Tools for Winning Public Policy Campaigns Judith C. Meredith and Catherine M. Dunham Media Relations Eric Weltman Community-Labor Partnerships and Coalitions Louise Simmons Negotiations: Using a Weapon as a Way Out Mark J. Splain Crafting an Effective Fundraising Strategy for Community-Based Organizations (CBOs) Sarah Lange GCOs and Voting: How to Do Voter Registration, Education, and Mobilization for 501(C)(3) Organizations and Related Nonprofits George Pillsbury Afterword: After Words, Take Action Toward a Glossary of Grassroots Community Organizing Jargon Community Organizing Resources References Bibliography: Organizing and Progressive Social Change Index About the Author and Contributors
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