Richard Toye (University of Exeter Professor of Modern History)

Rhetoric: A Very Short Introduction

• Broschiertes Buch

Produktbeschreibung

Society's attitudes to rhetoric are often very negative. Here, Richard Toye provides an engaging, historically informed introduction to rhetoric, from Ancient Greece to the present day. Wide-ranging in its scope, this Very Short Introduction is the essential starting point for understanding the art of persuasion.

Produktdetails

• Very Short Introductions
• Verlag: Oxford University Press
• Seitenzahl: 144
• Erscheinungstermin: 28. März 2013
• Englisch
• Abmessung: 175mm x 111mm x 12mm
• Gewicht: 126g
• ISBN-13: 9780199651368
• ISBN-10: 0199651361
• Artikelnr.: 36759184

Autorenporträt

Richard Toye studied at the University of Birmingham and subsequently the University of Cambridge, where he completed his Ph.D. He is currently Professor of Modern History at the University of Exeter. His books include Lloyd George and Churchill: Rivals for Greatness (2007) and Churchill's Empire: The World That Made Him and the World He Made (2010).

Inhaltsangabe

Introduction
1: From the Greeks to Gladstone
2: The scaffolding of rhetoric
3: Approaches to rhetoric
4: Rhetoric in the modern world
Conclusion