The first casebook for the study of business history in a Canadian context, Martin's text will help students, both in the classroom and the boardroom, understand the Canadian economy and guide them in making sound decisions and contributing to a healthy, growing economy.
The first casebook for the study of business history in a Canadian context, Martin's text will help students, both in the classroom and the boardroom, understand the Canadian economy and guide them in making sound decisions and contributing to a healthy, growing economy.
Preface Introduction Part One: Laying the Foundations, 1850-1905 Case 1: Origins of Financial Stability in Canada: The Bank Act of 1871 ROBERT M. MACINTOSH Case 2: ‘Carpets, Lace & Champagne’: The Hudson’s Bay Company after the Deed of Surrender JOHN GEIGER, with guidance from JOE MARTIN Case 3: Canada’s First Great Manufacturing Enterprise: The Story of Massey-Harris JOHN TURLEY EWART and STEWART MELANSON, with guidance from JOE MARTIN Part Two: Wars, Depressions, and Dynamic Growth, 1905-55 Case 4: ‘Irrational Exuberance’: The Creation of the CNR JOE MARTIN Case 5: The Role of Trade Policy in the Rise of the Canadian Automobile Industry STEWART MELANSON, with guidance from JOE MARTIN Case 6: Eaton’s: From the Great Depression to the Challenge from Simpsons-Sears RICHARD MATERN and JOE MARTIN Part Three: The Buoyant Years, 1955-80 Case 7: The ‘Coyne Affair’ at the Bank of Canada KATHERINE MACKLEM, with guidance from JOE MARTIN Case 8: The End of Monopoly: A New World at Inco ANNE METTE DE PLACE FILIPPINI and JOE MARTIN Case 9: Canada’s Black Gold: From the Leduc Discovery to the National Energy Program STEWART MELANSON, with guidance from JOE MARTIN Part Four: The Challenging Years, 1980-2005 Case 10: The Free Trade Agreement and the Canadian Wine Industry DAVID SMITH, with guidance from JOE MARTIN Case 11: The Collapse of Confederation Life ROD MCQUEEN, with guidance from JOE MARTIN Case 12: RBC Yesterday, Today, and Tomorrow KATHERINE MACKLEM, with guidance from JOE MARTIN Case 13: Canada: The Next Oil Superpower? STEWART MELANSON and JOE MARTINConclusion General Bibliography Index
Preface Introduction Part One: Laying the Foundations, 1850-1905 Case 1: Origins of Financial Stability in Canada: The Bank Act of 1871 ROBERT M. MACINTOSH Case 2: ‘Carpets, Lace & Champagne’: The Hudson’s Bay Company after the Deed of Surrender JOHN GEIGER, with guidance from JOE MARTIN Case 3: Canada’s First Great Manufacturing Enterprise: The Story of Massey-Harris JOHN TURLEY EWART and STEWART MELANSON, with guidance from JOE MARTIN Part Two: Wars, Depressions, and Dynamic Growth, 1905-55 Case 4: ‘Irrational Exuberance’: The Creation of the CNR JOE MARTIN Case 5: The Role of Trade Policy in the Rise of the Canadian Automobile Industry STEWART MELANSON, with guidance from JOE MARTIN Case 6: Eaton’s: From the Great Depression to the Challenge from Simpsons-Sears RICHARD MATERN and JOE MARTIN Part Three: The Buoyant Years, 1955-80 Case 7: The ‘Coyne Affair’ at the Bank of Canada KATHERINE MACKLEM, with guidance from JOE MARTIN Case 8: The End of Monopoly: A New World at Inco ANNE METTE DE PLACE FILIPPINI and JOE MARTIN Case 9: Canada’s Black Gold: From the Leduc Discovery to the National Energy Program STEWART MELANSON, with guidance from JOE MARTIN Part Four: The Challenging Years, 1980-2005 Case 10: The Free Trade Agreement and the Canadian Wine Industry DAVID SMITH, with guidance from JOE MARTIN Case 11: The Collapse of Confederation Life ROD MCQUEEN, with guidance from JOE MARTIN Case 12: RBC Yesterday, Today, and Tomorrow KATHERINE MACKLEM, with guidance from JOE MARTIN Case 13: Canada: The Next Oil Superpower? STEWART MELANSON and JOE MARTINConclusion General Bibliography Index
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