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This Quick Guide to Change Management for all cases serves as a short guide. It offers those responsible and those affected a quick overview of how corporate change can succeed. To ensure practical transfer, it provides valuable tips based on real-life experiences and illustrated by a series of case studies drawn from the author's own research and consulting experience. In addition, there is an in-depth look at typical occasions of corporate change, such as business succession, acquisitions and mergers, digitalization and corporate growth or professionalization.

Produktbeschreibung
This Quick Guide to Change Management for all cases serves as a short guide. It offers those responsible and those affected a quick overview of how corporate change can succeed. To ensure practical transfer, it provides valuable tips based on real-life experiences and illustrated by a series of case studies drawn from the author's own research and consulting experience. In addition, there is an in-depth look at typical occasions of corporate change, such as business succession, acquisitions and mergers, digitalization and corporate growth or professionalization.

Autorenporträt
Thomas Lauer has held a professorship for corporate management at the Technical University of Aschaffenburg for over 15 years. His areas of expertise include change management, strategic management, innovation management and customer-oriented corporate management. He has many years of consulting experience in the areas of change management and strategy and has also supervised numerous academic theses with large and medium-sized companies on the topic.