Quantitative Tourism Research in Asia
Gebundenes Buch

Quantitative Tourism Research in Asia

Current Status and Future Directions

Herausgegeben: Rezaei, Sajad
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The purpose of this book is twofold. First, this book is an attempt to map the state of quantitative research in Asian tourism and hospitality context and provide a detailed description of the design, implementation, application, and challenges of quantitative methods in tourism in Asia. Second, this book aims to contribute to the tourism literature by discussing the past, current and future quantitative data analysis methods.The book offers new insights into well-established research techniques such as regression analysis, but goes beyond first generation data analysis techniques to introduce...