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The book brings out the indispensable role of the public relations in tackling problems organizations encounter due to change initiative. It advocates ways of introducing, managing and coping with change in organizations. If strictly followed, organizations can properly articulate, adopt, implement and communicate change policy for effective organizational growth, devoid of staff resistance and apathy to change.

Produktbeschreibung
The book brings out the indispensable role of the public relations in tackling problems organizations encounter due to change initiative. It advocates ways of introducing, managing and coping with change in organizations. If strictly followed, organizations can properly articulate, adopt, implement and communicate change policy for effective organizational growth, devoid of staff resistance and apathy to change.
Autorenporträt
Ujam Chinyere Uzo Juliet es un académico de relaciones públicas. Tiene un B.Sc. Ed en Administración Educativa / Ciencias Políticas, un Diploma de Postgrado en Marketing (Relaciones Públicas) y M.Sc. en Relaciones Públicas (Gestión del Cambio). Es miembro del Consejo de Registro de Maestros de Nigeria. Felizmente casado y bendecido con hijos maravillosos.