Prompting Originality - Cohen, Norty
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Erscheint vorauss. 6. August 2024
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The best originals are thieves. Even Picasso evolved from cave drawings. Originals are curators. They take what's out there - and build on it to create something new. But now, with a simple click of the keys, Artificial Intelligence can usurp your knowledge, your intuition and eventually, your chosen profession. So it's time for you to take control. You can become a curator - use your HI - Human Intelligence to beat AI and potentially save your job. You were born with creativity. Maybe you started coloring within the lines in kindergarten - or got lost following the rules. Those rules won't…mehr

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Produktbeschreibung
The best originals are thieves. Even Picasso evolved from cave drawings. Originals are curators. They take what's out there - and build on it to create something new. But now, with a simple click of the keys, Artificial Intelligence can usurp your knowledge, your intuition and eventually, your chosen profession. So it's time for you to take control. You can become a curator - use your HI - Human Intelligence to beat AI and potentially save your job. You were born with creativity. Maybe you started coloring within the lines in kindergarten - or got lost following the rules. Those rules won't work anymore - since the programmers are working overtime to anticipate your thoughts and fill in the blanks. As a curator, you're in a better position to build ideas that take it to the next step. Learn the tricks for prompting creativity - building skills to build your tool set - throughout this colorful workbook. You'll learn how settling for AI's output means settling for mediocrity. Asking questions that lead your Human Brain to something new - coloring outside the lines once again like you did as a child. Give me a new ending for Goldilocks and the Three Bears that includes insurance coverage for the house.Tell me a lie that I might believe.What would my car say to my dog? What would my dog say back to my car? Asking AI logic brings the same answers everyone else gets. It's going to get old fast. So here's your cue. You can add that spark and fly over the ocean of mediocrity. AI will do the basics. You can do better. Since everyone can collaborate with AI to replace human functions - how HUMANS DIFFERENTIATE WILL TAKE HI: HUMAN INTELLIGENCE.
Autorenporträt
NORTY COHEN is a creative/account guy/researcher whose agency, Moosylvania, develops programming for top national brands. His agency houses a research facility on its campus - and they use national research services to continually dig into consumer motivation. He is a featured speaker on national marketing panels and has presented his work at AT&T, Western Union, Taco Bell, Burger King and numerous CMO conferences. The updated study is featured annually in Business Insider and other publications. His other passions include serving as an Executive Board Member of Gateway to Hope, a Breast Cancer Lifeline and playing music in a rock band. He lives in New York and St. Louis.