An ethnography of film and video production culture in Los Angeles that argues that workers at all levels participate in a form of collective theorizing about tv and film's relationship to its own industry culture. An investigation of the cultural practices and belief systems of Los Angelesbased film and video production workers.
An ethnography of film and video production culture in Los Angeles that argues that workers at all levels participate in a form of collective theorizing about tv and film's relationship to its own industry culture.An investigation of the cultural practices and belief systems of Los Angelesbased film and video production workers.
John Thornton Caldwell is Professor and Chair of Cinema and Media Studies at the University of California, Los Angeles. He is the author of Televisuality: Style, Crisis, and Authority in American Television; editor of Electronic Media and Technoculture; and coeditor of New Media: Theories and Practices of Digitextuality. He is the producer and director of the award-winning documentaries Rancho California (por favor) and Freak Street to Goa: Immigrants on the Rajpath.
Inhaltsangabe
Acknowledgments vii Introduction: Industry Reflexivity and Common Sense 1 Chapter 1: Trade Stories and Career Capital 37 Chapter 2: Trade Rituals and Turf Marking 69 Chapter 3: Trade Images and Imagined Communities (Below the Line) 110 Chapter 4: Trade Machines and Manufactured Identities (Below the Line) 150 Chapter 5: Industrial Auteur Theory (Above the Line/Creative) 197 Chapter 6: Industrial Identity Theory (Above the Line/Business) 232 Chapter 7: Industrial Reflexivity as Viral Marketing 274 Conclusion: Shoot-Outs, Bake-Offs, and Speed Dating (Manic Disclosure/Non-Disclosure 316 Appendix 1: Method: Artifacts and Cultural Practices in Production Studies 345 Appendix 2: A Taxonomy of DVD Bonus Track Strategies and Functions 362 Appendix 3: Practitioner Avowal/Disavowal (Industrial Doublespeak) 368 Appendix 4: Corporate Reflexivity vs. Worker Reflexivity (The Two Warring Flipsides of Industrial Self-Disclosure) 370 Notes 373 Works Cited 433 Index 445
Acknowledgments vii Introduction: Industry Reflexivity and Common Sense 1 Chapter 1: Trade Stories and Career Capital 37 Chapter 2: Trade Rituals and Turf Marking 69 Chapter 3: Trade Images and Imagined Communities (Below the Line) 110 Chapter 4: Trade Machines and Manufactured Identities (Below the Line) 150 Chapter 5: Industrial Auteur Theory (Above the Line/Creative) 197 Chapter 6: Industrial Identity Theory (Above the Line/Business) 232 Chapter 7: Industrial Reflexivity as Viral Marketing 274 Conclusion: Shoot-Outs, Bake-Offs, and Speed Dating (Manic Disclosure/Non-Disclosure 316 Appendix 1: Method: Artifacts and Cultural Practices in Production Studies 345 Appendix 2: A Taxonomy of DVD Bonus Track Strategies and Functions 362 Appendix 3: Practitioner Avowal/Disavowal (Industrial Doublespeak) 368 Appendix 4: Corporate Reflexivity vs. Worker Reflexivity (The Two Warring Flipsides of Industrial Self-Disclosure) 370 Notes 373 Works Cited 433 Index 445
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