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Plenty of small businesses face big amounts of data but lack the internal skills to support quantitative analysis. This book explains how to harness the power of data analysis using the latest open source technology so that companies may provide better customer service, visualize customer needs and even obtain fresh insights about the performance of previous products.

Produktbeschreibung
Plenty of small businesses face big amounts of data but lack the internal skills to support quantitative analysis. This book explains how to harness the power of data analysis using the latest open source technology so that companies may provide better customer service, visualize customer needs and even obtain fresh insights about the performance of previous products.