This new artists' book by the celebrated Swiss artist-duo gathers 800 images inspired by magazine advertisements. Designed by NORM in close collaboration with the artists, the book, stemming from Fischli/Weiss' contribution to the Ringier AG Annual Report 2007, is a very generous if slightly nauseating collection of photos, slogans, and messages that constitute our contemporary media landscape. Organized in loose categories, they plunge the reader in a flow of images whose commercial dimension recedes to let their (often unplanned) narrative qualities freely develop into an unlikely account of life's journey. * * Limited edition.