Music Business
The Key Concepts
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Music Business: The Key Concepts, second edition, is a comprehensive guide to the terminology commonly used in the music business today.
This updated second edition responds to the music industry's increasingly digital and ever-evolving environment, with definitions from a number of relevant fields, including:
general businessmarketinge-commerceintellectual property laweconomicsentrepreneurship
In an accessible A-Z format and fully cross-referenced throughout, this book is essential reading for music business students as well as those interested in the music industry.
This updated second edition responds to the music industry's increasingly digital and ever-evolving environment, with definitions from a number of relevant fields, including:
general businessmarketinge-commerceintellectual property laweconomicsentrepreneurship
In an accessible A-Z format and fully cross-referenced throughout, this book is essential reading for music business students as well as those interested in the music industry.
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