Media Industries

History, Theory, and Method
Herausgegeben von Holt, Jennifer; Perren, Alisa

• Gebundenes Buch

Produktbeschreibung

Media Industries: History, Theory and Method is among the first texts to explore the evolving field of media industry studies and offer an innovative blueprint for future study and analysis.

capitalizes on the current social and cultural environment of unprecedented technical change, convergence, and globalization across a range of textual, institutional and theoretical perspectives
brings together newly commissioned essays by leading scholars in film, media, communications and cultural studies
includes case studies of film, television and digital media to vividly illustrate the dynamic transformations taking place across national, regional and international contexts

Produktdetails

• Verlag: Wiley & Sons
• 1. Auflage
• Seitenzahl: 304
• Erscheinungstermin: 1. März 2009
• Englisch
• Abmessung: 246mm x 193mm x 23mm
• Gewicht: 748g
• ISBN-13: 9781405163415
• ISBN-10: 1405163410
• Artikelnr.: 25602416

Autorenporträt

Jennifer Holt is Assistant Professor of film and media studies at the University of California, Santa Barbara Alisa Perren is Assistant Professor in the Department of Communication at Georgia State University.

Inhaltsangabe

Acknowledgements. Introduction: Does the World Really Need One More Field
of Study?: Jennifer Holt and Alisa Perren. Part I. History. Editors'
Introduction. 1. Nailing Mercury: The Problem of Media Industry
Historiography: Michele Hilmes. 2. Manufacturing Heritage: The Moving Image
Archive and Media Industry Studies: Caroline Frick. 3. Film Industry
Studies and Hollywood History: Thomas Schatz. 4. Historicizing TV
Networking: Broadcasting, Cable and the Case of ESPN: Victoria E. Johnson.
5. From Sponsorship to Spots: Advertising and the Development of Electronic
Media: Cynthia B. Meyers. 6. New Media as Transformed Media Industry: P.
David Marshall. . Part II. Theory. Editors' Introduction. 7. Media
Industries, Political Economy and Media/Cultural Studies: An Articulation:
Douglas Kellner. 8. Thinking Globally: From Media Imperialism to Media
Capital: Michael Curtin. 9. Thinking Regionally: Singular in Diversity and
Diverse in Unity: Cristina Venegas. 10. Thinking Nationally: Domicile,
Distinction and Dysfunction in Global Media Exchange: Nitin Govil. 11.
Convergence Culture and Media Work: Mark Deuze. Part III. Methodologies and
Models. Editors' Introduction. 12. Media Economics and the Study of Media
Industries: Philip M. Napoli. 13. Regulation and the Law: A Critical
Cultural Citizenship Approach: John McMurria. 14. Can Natural Luddites Make
Things Explode or Travel Faster? The New Humanities, Cultural Policy
Studies and Creative Industries: Toby Miller. 15. Cultures of Production:
Studying Industry's Deep Texts, Reflexive Rituals and Managed
Self-Disclosures: John Thornton Caldwell. 16. The Moral Economy of Web 2.0:
Audience Research and Convergence Culture: Joshua Green and Henry Jenkins.
Part IV. The Future: Four Visions. Editors' Introduction. 17. From the
Consciousness Industry to the Creative Industries: Consumer-Created
Content, Social Network Markets and the Growth of Knowledge: John Hartley.
18. Politics, Theory and Method in Media Industries Research: David
Hesmondhalgh. 19. An Industry Perspective: Calibrating the Velocity of
Change: Jordan Levin. 20. Toward Synthetic Media Industry Research: Horace
Newcomb. Contributor Biographies. Index

Rezensionen

"At last! Holt and Perren bring together a first-rate list of authors to establish the place and chart the future of media industry studies. Smart, thorough, and comprehensive, this collection is a welcome resource for all who study and teach about media industries." Amanda D. Lotz, University of Michigan and author of The Television Will Be Revolutionized

"Holt and Perren's collection of original, engaging, and vital scholarship on the theory, history and 'practice' of media industries is truly illuminating and groundbreaking. No other work speaks to the study of media industries in such a thoughtful and comprehensive manner. For both scholars and 'laymen' interested in the media industries, it's a joy to read." -- Justin Wyatt, Senior Research Consultant, Hypothesis Group & author, High Concept: Movies & Marketing in Hollywood