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In today's world of business uncertainty, whereglobalization, deglobalization, the post Covid-19 Pandemiccrisis, couples with the energy crisis as result of theUkraine and Russian conflict have created a paradigmshift for most organizations., Business Regulations, deregulations, fierce new Technological Advancements, competition, innovation have torn apart Global frontiers ofBusiness.This calls for a new way of thinking, talking, leaning, unlearning and relearning in the new business worldtoday, In managing these uncertainties, Dr. Elendu, a successfulmanagement consultant, an entrepreneur and popularspeaker, shows how an organizations will vault overtoday's competition through strategic analysis, marketpositioning, Innovation, R&D. Leadership, changeprograms and lead the market, through strategic andindustrial foresight and lead the market.