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Seminar paper from the year 2013 in the subject Business economics - Business Management, Corporate Governance, grade: B, University of Stavanger, language: English, abstract: Every country has its own concept of strategies to promote tourism. This is the time to re-arrange strategies which shift ecotourism experience to greater understanding, attitude change and more environment friendly behavior. Eco tourism is the fasted growing sector, with an estimated growth rate of 10-15% of one of the largest industries in the world Tourism. This paper aims to identify the challenges, difficulties, threats for the managers and leaders of the tourism developing industry, when they try to develop a new ecotourism location in order to bring a massive improvement for the economy of a country. Moreover, this theoretical exploratory article will produce the best possible ways to overcome those challenges, threats and difficulties when the managers of tourism developing organization will step upto develop a new location for ecotourism.