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A fresh voice on leadership--and a senior leader at one of the world's largest communications networks --reveals that success comes by focusing on the journey, not just the destination. When Elise Mitchell founded Mitchell Communications in 1995 she had no idea how successful the boutique communications agency would become. Under Mitchell's leadership, the agency grew more than 500 percent in just five years. In 2012, Dentsu Inc., the world's largest advertising agency, bought the company, retaining Mitchell as CEO and also elevating her to the role of CEO for Dentsu's public relations…mehr

Produktbeschreibung
A fresh voice on leadership--and a senior leader at one of the world's largest communications networks --reveals that success comes by focusing on the journey, not just the destination. When Elise Mitchell founded Mitchell Communications in 1995 she had no idea how successful the boutique communications agency would become. Under Mitchell's leadership, the agency grew more than 500 percent in just five years. In 2012, Dentsu Inc., the world's largest advertising agency, bought the company, retaining Mitchell as CEO and also elevating her to the role of CEO for Dentsu's public relations network. Drawn from Elise Mitchell's extensive experience, Leading through the Turn reveals Mitchell's hard-won lessons for achieving success while enjoying the journey along the way. Her refreshing approach to leadership is revealed through first-hand stories of her rise to the top and interviews with well-known leaders, as well as stories from Elise's motorcycle trips around the world.
Autorenporträt
Elise Mitchell founded Mitchell Communications in 1995, growing the boutique communications agency more than 500 percent in five years. In 2012, the advertising powerhouse Dentsu Inc. bought the company, retaining Mitchell as CEO and also elevating her to CEO of its public relations network. Her numerous professional honors include being named Entrepreneur of the Year and Agency Professional of the Year. She is a regular contributor to Entrepreneur.com, a wife, mom and motorcyclist.