Kotler, P: ONLIFE FASHION - Kotler, Philip;Stigliano,Giuseppe;Pozzoli, Riccardo
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In an era marked by sudden and profound change, the fashion world has also experienced significant transformations. The purpose of this book is to analyze this market with particular focus on the segment defined as high-end and to provide a context to better understand the latest and most up-to-date ideas and how to govern their growth.

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Produktbeschreibung
In an era marked by sudden and profound change, the fashion world has also experienced significant transformations. The purpose of this book is to analyze this market with particular focus on the segment defined as high-end and to provide a context to better understand the latest and most up-to-date ideas and how to govern their growth.