Know Your Onions - Corporate Identity - Soto, Drew, de
12,99 €
inkl. MwSt.

Sofort lieferbar
payback
6 °P sammeln
  • Broschiertes Buch

Not all of us get to work on multi-millioncorporate identity projects for airlines and hugeconglomerates. If you are new to the sector orhoning their skills, this book if for people whohave to tackle identity projects in the real world,then this is for you. This is a broad introductionon identity design - not branding - don't worry,you'll learn the difference.If you want book that tells you how to do it, thisis for you - if you want a book about how otherpeople have done it - then this isn't the book foryou.

Andere Kunden interessierten sich auch für
Produktbeschreibung
Not all of us get to work on multi-millioncorporate identity projects for airlines and hugeconglomerates. If you are new to the sector orhoning their skills, this book if for people whohave to tackle identity projects in the real world,then this is for you. This is a broad introductionon identity design - not branding - don't worry,you'll learn the difference.If you want book that tells you how to do it, thisis for you - if you want a book about how otherpeople have done it - then this isn't the book foryou.
Autorenporträt
Drew de Soto is the founder (2000) and Creative Director of Navig8 and has gone on to work with some of the most influential UK organisations, these include the British Council, the UK Government, international charities and brands. He has contributed to Policy Connect, the UK think tank that works with parliamentarians, business and the public sector to help improve government policy.