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Digital technology has transformed cinema's production, distribution, and consumption patterns. In the case of Japanese cinema, a once moribund industry has been revitalized as regional genres such as anime now challenge Hollywood's preeminence in global cinema. Mitsuyo Wada-Marciano explores the role of the transnational in bringing to the mainstream what were formerly marginal B-movie genres. She argues that convergence culture constitutes Japan's response to the variegated flows of global economics and culture.

Produktbeschreibung
Digital technology has transformed cinema's production, distribution, and consumption patterns. In the case of Japanese cinema, a once moribund industry has been revitalized as regional genres such as anime now challenge Hollywood's preeminence in global cinema. Mitsuyo Wada-Marciano explores the role of the transnational in bringing to the mainstream what were formerly marginal B-movie genres. She argues that convergence culture constitutes Japan's response to the variegated flows of global economics and culture.