Charles H Matthews, Ralph Brueggemann

Innovation and Entrepreneurship

A Competency Framework

• Broschiertes Buch

Produktbeschreibung

This book offers students a practical guide to gaining the knowledge and skills needed to increase innovation and entrepreneurship both in the individual and organizational levels, with the aim of providing value through new ventures.

Produktdetails

• Verlag: CRC Press
• Seitenzahl: 346
• Erscheinungstermin: 1. April 2015
• Englisch
• Abmessung: 251mm x 181mm x 22mm
• Gewicht: 680g
• ISBN-13: 9780415742535
• ISBN-10: 0415742536
• Artikelnr.: 41642286

Autorenporträt

Charles H. Matthews is Distinguished Teaching Professor of Entrepreneurship and Strategic Management, Founder and former Executive Director of the Center for Entrepreneurship Education & Research, and former Director of the Small Business Institute® at the University of Cincinnati, USA. He is an internationally recognized scholar and innovative teacher in the field of entrepreneurship. Ralph Brueggemann is an Adjunct Professor at the University of Cincinnati, USA. He has over 40 years of experience in all aspects of leadership, management, product management, quality improvement, and technology management in multiple business sectors. He has managed the development of commercial software products and applications, from mobile to high-end software systems.

Inhaltsangabe

Introduction
1. Innovation and Entrepreneurship Importance
2. The Elements of Innovation
3. Innovation and Entrepreneurship Competencies
4. Innovative Behaviors
5. Innovation and Thinking
6. Problem Solving
7. Knowledge Building
8. Creativity Insights
9. Culture Building
10. Innovation Theory
11. Entrepreneurship
12. Innovation Strategy
13. Catalytic Leadership
14. Ecosystems Interdependencies
15. Technology Accelerators
16. The Importance of Intellectual Property
17. Applying Innovation Process
18. Creating a Learning Architecture
About the Authors
Index